In a newly formed position, Atlantic Records has promoted music veteran Pete Ganbarg to serve as President of A&R.
Ganbarg, who joined Atlantic in 2008 as Executive Vice President of A&R, will be based at the label’s New York office. In his new position, Ganbarg will continue to oversee A&R at Atlantic and its subsidiaries, including Fueled by Ramen and Roadrunner Records.
Atlantic Chairman and CEO Craig Kallman and Chairman and COO Julie Greenwald acknowledged the unique skills and talent Ganbarg brings to their company, stating: “He has all the elements that go into great A&R – ears, instinct, taste, and experience – combined with the qualities that make him an extraordinary leader and mentor. Over the past decade, Pete has expertly championed our mission to bring best-in-class artists in every genre into the Atlantic family, and give them the environment to do their best and most creative work. Everything we do stems directly from the artists and the music that Pete and his incredible team sign, nurture, and develop – from brand new acts to superstars. We are thrilled to announce this richly deserved promotion for one of the most valued members of the Atlantic family.”
Since his arrival at Atlantic, Ganbarg has contributed to advancing the careers of artists such as Twenty One Pilots, Halestorm, and Jason Mraz. He has also played a key role in Atlantic’s success of releasing audio recordings derived from popular Broadway musicals, including Hamilton and Dear Evan Hansen, which led Ganbarg to sign the play’s original lead, Ben Platt, to a deal with the label.
“Having the opportunity to lead Atlantic’s A&R efforts for the last ten years has truly been a career high for me,” said Ganbarg. “Craig and Julie are the absolute best at what they do, and I am thrilled to be able to continue this amazing journey with them. I am so grateful for their belief and support.”
Before joining the executive ranks at Atlantic Records, Ganbarg worked at A&R consulting firm Pure Tone Music with artists such as Kelly Clarkson, Daughtry, Chaka Khan, Santana, Train, and Donna Summer.